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Last updated: 14 November 2026

How to find your way around Reel Tee

The list above shows every public page on reeltee.shop. The notes below explain how those pages fit together, so you can go straight to the one you need. Reel Tee is a small store: twenty products, five departments and a set of help and policy pages. You can reach anything on the site in two or three clicks once you know how it is arranged.

The arrangement is borrowed from a tackle box. The homepage opens on a drawing of a cantilever tackle box on a dock, the kind with trays that swing out when the lid is lifted. Each tray is a department. There are three ways into the products, and they all lead to the same twenty items:

• By tray, if you know what kind of thing you want: a tee, a hat, a mug.
• By water, if you know where he fishes but not much else.
• By person, if all you know is that it is for Dad or for Grandpa.

Shopping by tray: the five departments

Top Tray

The Top Tray holds the four personalised items. Go here if you want his name, his boat or his lake on the gift. The four are the Custom Boat Name Tee with Hailing Port, the Custom Boat Crew Hooded Long Sleeve Shirt, the Custom Name Fishing Trucker Hat and the Custom Lake Name Coffee Mug with Since Year. A hailing port is the home port lettered under a boat’s name. On each of these pages a plate beside the fields repeats what you type, so you can read the wording back before you add it to the cart. We print exactly what is typed, and there is no proof step. The Top Tray band on the homepage shows example lettering on a brass plate.

Fishing Tees

Fishing Tees is the largest tray, with eight graphic tees. Among them are First Light Dock and Grandpa’s Logbook, along with Honey Hole, Location Withheld; Skunked, Back Tomorrow; Opening Day; The Run; and High Hook. The custom boat name tee appears here as well as in the Top Tray. Each tee comes in three colours and in adult sizes S to 5XL.

Long Sleeves & Hoodies

Long Sleeves & Hoodies holds five warmer layers: the Dock Line Hooded Long Sleeve, the Pier Rail Hooded Long Sleeve, the First Ice Pullover Hoodie, the Tip-Up Ice Fishing Crewneck Sweatshirt and the custom crew shirt. Go here for cold mornings, late-season trips and anyone who fishes through the ice. Each comes in two colours and in sizes S to 5XL.

Trucker Hats

Trucker Hats holds four mesh-back hats: Limited Out, Bobber, Tight Lines Pier and the custom name hat. All are one size with an adjustable snap closure, which makes a hat the safest choice when you cannot find out his shirt size.

Coffee Mugs

Coffee Mugs holds three: the 5 A.M. Boat Ramp Coffee Mug, The One That Got Away Measuring Mug and the custom lake name mug. Mugs are one size. They are the usual pick for grandchildren with a small budget and a grandfather who already has enough shirts.

The bottom of the box

The Shop page shows all twenty products together. On the homepage it is labelled “the bottom of the box”. Use it when you would sooner scroll through everything once than open each tray in turn.

Shopping by water: where does he fish?

Under the tackle box, the homepage has a band headed “Where does he fish?” with five waters. It exists for buyers who do not fish themselves. You may not know what he is after, but you know whether he comes home from a lake or from the ocean.

• Lake: for the man with a dock, a small boat or a favourite bank on still water.
• River: for the man who wades or walks moving water and has a honey hole, a spot that always produces, which he keeps to himself.
• Pier & Surf: for saltwater from a pier or a beach.
• Boat: for boat owners, captains, first mates and crews, on fresh or salt water.
• Ice: for the man who drills a hole in a frozen lake and sits beside it on purpose.

A product can appear under more than one water. The waters are a second set of labels on the same twenty products, not a separate range.

Shopping by person: For Dad and For Grandpa

Two more labels sort the range by who the gift is for. For Dad gathers the items most often chosen for a father, by a spouse or by grown children. For Grandpa gathers those suited to a grandfather, including the tee drawn around his logbook, the notebook some anglers keep of dates, weather and fish. If the family is ordering together, start with one of these two pages.

Parts of the homepage

The homepage is one long page with several bands, and some of them have their own direct links:

• The tackle box: the drawing at the top, where each tray opens a department.
• The five waters: Lake, River, Pier & Surf, Boat and Ice.
• The Top Tray band: example lettering of a boat name over its hailing port.
• “Where it gets worn”: four cards for the boat, the dock, the garage and 5 a.m. coffee.
• The measuring board: the store’s real numbers for making, shipping and returns.
• The logbook strip: made-up example entries. They are illustrations, not customer reviews.

Help pages: what each one covers

The help pages are linked in the footer of every page. Each one has a single job.

• Help Center. The starting point when you have a question and are not sure which page answers it. It sorts the common situations and points to the right page.
• FAQs. Short answers to the questions asked most often, about sizes, personalisation, delivery times and returns.
• Size Guide. How to work out his size by measuring a shirt he already owns, how to find his size without asking him, and when to go up a size. Sizes run S to 5XL.
• Order Tracking. How to see where an order stands, what each order status means and what to do if nothing seems to be moving.
• Contact Us. The store’s email address and mailing address, and what to put in an email so that one reply settles it.
• Submit a Ticket. How to send a support request by email with a clear subject line and the details we need.
• About Reel Tee. What the store sells, who it is for and why it is laid out like a tackle box.

Policy pages: what each one covers

• Shipping & Delivery. Where we ship (the United States, Canada, Australia and New Zealand), what it costs (nothing), and how long it takes: 1–3 business days to make the order and 7–14 business days in transit.
• Cancel or Change an Order. How to cancel an order or change a size, a colour, an address or the spelling of a name, boat or lake within 24 hours of ordering.
• Returns & Exchanges Policy. The steps for sending something back within 60 days of delivery, for any reason, with our free return label. Personalised items are included.
• Refund Policy. The money side of a return or a cancellation: when the refund is sent, where it goes, and how store credit works.
• Payment Methods. How paying works at checkout.
• Privacy Policy. What information an order needs, what we do with it, and how to ask us to correct or delete it.
• Terms of Service. The agreement between you and the store when you use the site or place an order.
• Intellectual Property Policy. Who owns the designs, and what we will not print on a personalised item: brand names, team names, logos and other people’s trademarks.
• DMCA. How to send a copyright notice if you believe something on the site copies your work.

Finding help with an order

Most order questions fall into one of a few situations. Find yours in the table and go to the page beside it.

Writing to support

Support is by email only, at support@reeltee.shop. There is no phone line and no chat window. An email gets a faster answer when the subject line carries the order number and the problem, for example “Order 1234: lake name spelling” or “Order 1234: return, wrong size”. In the message, say what you ordered, what you need and, for a spelling change, the exact wording you want. Replies come within 24 hours on business days, Monday to Friday.

Cart, checkout and your account

The Cart shows what you have chosen, including the size, the colour and any personalisation text, so it is a second chance to read the wording back before you pay. Checkout offers shipping to the United States, Canada, Australia and New Zealand only, and shipping is free to all four with no minimum order and no coupon.

You do not need an account to buy. If you do have one, My Account shows your orders and their status under Orders, along with your saved addresses.

If you are buying a gift and short on time

Here is the quickest route through the site for someone who does not fish. Start at Where does he fish? and pick his water. Choose one item. If it is a shirt, open the Size Guide and check the label of a tee in his drawer. If you cannot find out his size, choose a hat or a mug, which are one size. If you want it personalised, go to the Top Tray and read the plate back before adding to the cart. Then count the days: order at least 17 business days before the day you need it, because making and delivery together take 8–17 business days and both figures are estimates.

What you will not find on the site

It saves time to know what does not exist. There is no phone number, no live chat and no social media account: support is by email. There is no showroom, shop counter or pickup point, and the address on the Contact page is for mail. There is no photo or artwork upload, because the personalised items take typed text only. There is no newsletter sign-up. And there is no page of last-order dates for Father’s Day or Christmas, because delivery times are estimates. The 17-business-day rule above is the one to plan by.

Still cannot find a page?

Every page on the site is in the list at the top of this page, and the main ones are in the footer. If you followed a link that led nowhere, or you cannot find the page you remember, email support@reeltee.shop and tell us what you were looking for. We will send you the link.